We know what makes brands grow. Figuring that out has been Interbrand’s business for decades, and after 16 years of publishing Best Global Brands, we knew we had to create a platform for celebrating the new, notable brands that were increasingly inspiring the world’s biggest and best.
The Interbrand Breakthrough Brands report highlights the emerging brands that are still on the cusp of global status, but that will nonetheless define significant shifts in the marketplace. We will be celebrating brands from across the globe that help us understand:
- Developments in innovation, changes in consumer demand, or even socio-economic progress. They serve to illustrate how these forces are forming and shaping the future.
- Nascent technologies, ideas, models, and platforms that highlight meaningful change. They serve as inspiration for established brands and entrepreneurs alike.
- The report will not be a ranking or a list. It will spotlight where we’re heading, and the brand leaders and innovators who’ll get us there.
Who are the people behind the report?
A collective of companies that are passionate about the future and want to highlight and fuel emerging brands.
Founded in 2004, Facebook’s mission is to give people the power to share and make the world more open and connected. People use Facebook to stay connected with friends and family, to discover what’s going on in the world, and to share and express what matters to them. Facebook is a trademark of Facebook, Inc.
At Interbrand, we believe that growth is achieved when an organization has a clear strategy and delivers exceptional customer experiences. We do both, through a combination of strategy, creativity, and technology that helps drive growth for our clients' brands and businesses. With a network of 29 offices in 22 countries, Interbrand is a global brand agency, and publisher of the highly influential annual Best Global Brands and Breakthrough Brands reports, and Webby Award-winning brandchannel. Interbrand is part of the Omnicom Group Inc. (NYSE: OMC) network of agencies. For more information, please contact us, or follow Interbrand on LinkedIn, Twitter and Facebook.
About Ready Set Rocket
Ready Set Rocket is a New York City-based digital agency committed to connecting brands and consumers through innovative multi-channel experiences. We are a team of expert makers, relationship builders, technological innovators and brand enthusiasts who collaborate closely and effectively to solve our client’s challenges. We work with innovative brands like Seagram's Gin, Fast Company, J.P. Morgan Asset Management, Michael Kors, Tylenol, Univision and others.
About the New York Stock Exchange
NYSE is the world's most diverse exchange group, offering a broad and growing array of financial products and services in Europe and the United States that include cash equities, futures, options, exchange-traded products, bonds, market data, and commercial technology solutions. With over 8,000 listed issues globally, NYSE's equities markets -- the New York Stock Exchange, Euronext, NYSE Arca, and NYSE Amex -- represent nearly 40% of the world's cash equities trading volume, the most liquidity of any global exchange group. NYSE also operates NYSE Liffe, the leading European derivatives business and the world's second largest derivatives business by value of trading. NYSE Euronext offers comprehensive global commercial technology, connectivity, and market data products and services through its innovative trading solutions unit, NYSE Technologies. NYSE is part of the S&P 500 index and the only exchange operator in the S&P 100 index.